
Steve Kaplan
Fort Lauderdale, FL
Your Google Ads spend has hidden leaks.
I find them in 14 checkpoints.
The free Smart Bidding Audit scores your Google Ads in 14 checkpoints, instant PDF, no call. Want it operator-written? The $129 Diagnostic ships in 24 hours: 22 modules, written remediation plan.
About your company
This helps us scale the ROI to your size.
How It Works
22 modules. One operator. Zero guesswork.
The free audit is instant. The $129 Diagnostic ships in 24 hours, written by me.
Connect
Grant read-only access to your Google Ads. No call required.
Signal audit
I read your Smart Bidding signal stack across 22 modules in 5 clusters.
Leak map
Every leak found, with the dollar number attached.
Remediation plan
The exact fixes, in the order to ship them.
Delivery
Written Diagnostic in your inbox within 24 hours. 7-day money-back.
Deliverables
What you walk away with
| Deliverable | Format |
|---|---|
| Smart Bidding signal-stack audit, 22 modules across 5 clusters | Operator-written |
| Every leak found, with the dollar number attached | Doc with specific numbers |
| Written remediation plan, in the order to ship | Actionable steps |
| Free 14-checkpoint Smart Bidding Audit | Instant PDF |
| 24-hour turnaround, no call | Self-serve |
| 7-day money-back | If it does not surface one move you would act on |
Want to see the actual output?
I published a full sample audit for a fictional $28M B2B SaaS company with 65 employees. Same structure, same level of detail. Bidding signal stack, data baseline, ranked leaks, written remediation plan.
View Sample AuditHow it stacks up
$129 against the alternatives.
The Diagnostic is priced to be a no-brainer next to a senior hire, not the cheaper tools. The math gets clearer when you put them next to each other.
| Option | Cost | Time to value | Output | Risk if it misses |
|---|---|---|---|---|
Junior in-house marketer Read the comparison | $70K to $110K/yr + benefits | 3 to 6 months | Tactical execution. Limited strategic surface area. | High. Learning on your dollar, attribution skills not on the bench. |
Fractional CMO / strategy consultant Read the comparison | $8K to $15K/mo retainer | 60 to 90 days for first deck | Strategy deck. No execution. Decays in 60 days. | Medium. Output is talk, not ship. |
Smart Bidding Audit + $129 Diagnostic | Free, then $129 | Instant, or 24 hours | Bidding signal stack + data baseline + ranked leaks + written remediation plan. | 7-day money-back if it does not surface a move you would act on. No call. |
DIY with ChatGPT Pro + tools Read the comparison | ~$200/mo subscriptions + your time | Weeks of your evenings | Generic recommendations. No bidding signal audit. No data baseline. | High. No operator review, no accountability, no track record behind it. |
Junior in-house marketer
- Cost
- $70K to $110K/yr + benefits
- Time to value
- 3 to 6 months
- Output
- Tactical execution. Limited strategic surface area.
- Risk
- High. Learning on your dollar, attribution skills not on the bench.
Fractional CMO / strategy consultant
- Cost
- $8K to $15K/mo retainer
- Time to value
- 60 to 90 days for first deck
- Output
- Strategy deck. No execution. Decays in 60 days.
- Risk
- Medium. Output is talk, not ship.
Smart Bidding Audit + $129 Diagnostic
- Cost
- Free, then $129
- Time to value
- Instant, or 24 hours
- Output
- Bidding signal stack + data baseline + ranked leaks + written remediation plan.
- Risk
- 7-day money-back if it does not surface a move you would act on. No call.
DIY with ChatGPT Pro + tools
- Cost
- ~$200/mo subscriptions + your time
- Time to value
- Weeks of your evenings
- Output
- Generic recommendations. No bidding signal audit. No data baseline.
- Risk
- High. No operator review, no accountability, no track record behind it.
Want to see all 5 head-to-head? Compare the audit vs every alternative

Who runs this
Steve Kaplan
Fort Lauderdale, FL
10 years running my own company. $50M+ in managed ad spend across 100+ clients at a 3.2x average ROAS. Google Partner. Facebook Blueprint Certified.
I run live paid media at scale, $300K/month across Meta, Google, and TikTok. I also ship software. 9+ products built solo using AI.
I am not a consultant. I am an operator. The audit is not a deck with recommendations. It is a ranked list of wins with dollars attached, built by someone who fights the same friction you do, every day.
7-day money-back.
If the $129 Diagnostic does not surface at least one move you would act on, email me inside 7 days. Full refund. No questions.
Two ways to start. No call.
Free Smart Bidding Audit first, no cost
24-hour turnaround, operator-written
22 modules, written remediation plan
7-day money-back, zero sales calls
Start free at gtmvp.com. Use the calculator above to estimate your ROI first.